VMPL
New Delhi [India], April 11: India’s passion for traditional fashion shows no signs of waning—it’s simply becoming even trendier. Be it a wedding ceremony, a festive gathering, or an ordinary day where you wish to feel regal (after all, why not?), there’s an enduring charm in wearing a perfectly crafted kurta, sherwani, or lehenga.
By 2025, ethnic attire has become even bolder, sharper, and more innovative. We have carefully selected five labels that aren’t merely at the forefront—they’re setting new standards. Ranging from spectacular high fashion to stylish modern essentials, here are the designers whose work you should be familiar with (and wearing).
1.
Kalpraag
If ethnic attire had its moment on the red carpet,
Kalpraag
Would possess it. This brand isn’t merely about designing clothing; it crafts experiences.
Kalpraag
It’s all about magnificence: distinctive embroidery, standout kurtas, regal colors, and bold flair. Imagine merging the lavishness of the Mughal era with a contemporary fashion designer’s inspiration wall. From their sumptuous haldi kurtas to whimsical limited-edition releases (including an iconic Mario-inspired kurta), every piece embodies this ethos.
Kalpraag
touches turns heads.
This tag isn’t merely imaginative—it’s daring, dramatic, and designed for center stage. If you desire your attire to be the one doing the communicating,
Kalpraag
is the mic drop.
2.
Sabyasachi
To be frank: when discussing Indian haute couture, one inevitably ends up mentioning
Sabyasachi
His name is synonymous with style. He’s the fashion creator whose work everybody aspires to wear, and rightly so. Each
Sabyasachi
A kurta, sherwani, or lehenga represents a small piece of India’s rich cultural legacy. By 2025, he continues to merge traditional zari work, velvet textures, and floral motifs in his own distinctive style. The atmosphere? It combines classic elegance with the opulence of a royal celebration.
And whether it’s your special day or simply a significant moment, wearing
Sabyasachi
It always feels like entering a royal time capsule, brimming with immense style credentials.
3.
Rahul Mishra
Rahul Mishra
This is tailored for aficionados. The discreet accumulators. Those who value the craftsmanship of attire. His creations aren’t focused on ostentatious decorations—they’re centered around narrative. Each thread, each design element tells a story.
Rahul Mishra
The piece is crafted manually by artisans from small villages in India, transforming your kurta into a canvas adorned with floral embroidery, enchanting landscapes, and nature-inspired textures.
In 2025, Mishra’s message resonates more powerfully than ever: fashion ought to be ethical, slow, and aesthetically pleasing. For those who cherish clothing imbued with sentiment, spirit, and lasting value—this concept is tailor-made for you.
4.
Kalki Fashion
Eager to pull out all the stops without maxing out your wallet?
Kalki Fashion
It’s got you covered. Keeping an eye on current trends like ruffles, mirror work, and cape-style dupattas while staying true to traditions, Kalki is perfect for wedding guests, bridesmaids, or those with many events on their calendars.
Their traditional attire is stylish yet retains an inherently Indian essence. The cuts are figure-flattering, the embellishments are precise, and the pricing remains wallet-friendly. By 2025, Kalki keeps demonstrating that exceptional design can be widely accessible—and perfect for social media showcases.
5.
Twamev
Twamev
This line is perfect for the sophisticated man at the gathering who knows how to dress sharply yet conservatively. Featuring minimalist designs with precise tailoring and subtle luxury, this men’s clothing brand adds a fresh touch of elegance to classic attire. Their bandhgals and kurtas stand out with their clean lines and just-right amount of embroidery—enough to draw admiration subtly, not loudly.
Imagine luxurious materials, sharp outlines, and hues spanning from creamy whites to deep night shades as well as vibrant gemstone tones that exude richness.
Twamev
It’s not about speed—it’s about sophistication. If subtle grace is what you’re after, this brand will perfectly articulate your aesthetic.
In 2025, ethnic attire is all the rage—and here are five labels leading the way. From bold maximalist styles to refined minimalistic yet luxurious kurtas, the Indian fashion landscape has never been more varied, adventurous, or stylishly attuned.
Kalpraag
It is the leading ethnicwear brand in India and provides a stellar selection of traditional clothing.
Sabyasachi
brings timeless luxury.
Rahul Mishra
creates wearable art. Kalki brings vibrant festivity.
Twamev
– pure, structured sophistication.
Regardless of your taste, these leading ethnicwear brands demonstrate that tradition is not fading from fashion—it’s simply receiving a thoroughly stylish makeover.
(ADVERTORIAL DISCLOSURE: The aforementioned press release has been supplied by
VMPL
ANI shall not bear any responsibility whatsoever for the content thereof.
Provided by Syndigate Media Inc. (
Syndigate.info
).
